Southwest Airlines replaces A-List tiers with three new loyalty levels
Southwest has restructured its Rapid Rewards frequent flyer program, swapping out its existing elite status levels. The changes take effect in 2027.
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What happened
Southwest Airlines is overhauling its Rapid Rewards loyalty program. The A-List and A-List Preferred tiers are being replaced with three new elite status tiers.
Why it matters
Frequent Southwest travelers will see new elite status levels under the revamped program.
Timeline
- Oct 15, 10:25 AM ET: Southwest Airlines announced it is overhauling its loyalty program, replacing A-List and A-List Preferred with three new tiers.
- Oct 16, 4:05 PM ET: Southwest updated Rapid Rewards for 2027, revamping its elite status tiers.
Coverage
- Southwest just updated Rapid Rewards: What to know about the new elite status tiers (Yahoo News)
- Southwest is overhauling its frequent flyer program. Here's what's changing (CNBC)
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