CNN expands All Access subscriptions to UK and Canada
CNN's All Access streaming subscription is launching in the UK and Canada, aimed at viewers who have cut the cable cord and people watching on mobile devices. The goal is to build digital subscriber numbers as traditional cable revenue shrinks.
By Standard Topic. AI-generated from the reporting listed under Coverage. Published . Updated .
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What happened
CNN is bringing its All Access subscription service to the UK and Canada, days after the Skydance merger closed. The international rollout is aimed at cord-cutters and mobile viewers. The expansion is meant to grow digital subscribers as revenue from traditional cable TV declines.
Why it matters
The move is intended to add digital subscribers as income from traditional cable TV falls.
Timeline
- Oct 13, 6:01 AM ET: CNN announced it would bring its All Access subscription service to the UK and Canada, days after the Skydance merger closed.
- Oct 14, 4:55 PM ET: Coverage said the international rollout, including in the UK, targets cord-cutters and mobile users as cable TV revenue drops.
Coverage
- CNN Targets Cord-Cutters, Mobile With Streaming Service Canada (hollywoodreporter.com)
- CNN takes All Access abroad to turn global reach into paying subscribers (digiday.com)
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