Google develops search opt-out for publishers while expanding AI features
Google is building a search opt-out that publishers have long requested, as required by the U.K.'s Competition and Markets Authority. Meanwhile, its AI Overviews enhancements could make opting out a harder choice for publishers.
By Standard Topic. AI-generated from the reporting listed under Coverage. Published . Updated .
This story is no longer being updated. It reflects reporting up to .
What happened
Google is working on the search opt-out that publishers have long sought, as mandated by the U.K.'s Competition and Markets Authority. At the same time, Google is enhancing its AI Overviews in ways that could make opting out less appealing.
Why it matters
The enhancements could make the opt-out decision harder for publishers, according to the report.
Coverage
- As publishers await click data, Google’s AI visibility push complicates the opt-out decision (digiday.com)
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